Consumer Help

The Irish Direct Marketing Association is a non-profit organisation which represents the Direct Marketing industry. Over 60 organisations are members of the IDMA and every member has to adhere to the standards set by the IDMA in our Codes of Practice.

One of our aims is to improve consumer trust and confidence in the Direct Marketing industry by regulating our members and providing help and advice on how to communicate with consumers in a way which will be both effective and welcomed.

As an industry, Direct Marketing activities in Ireland account for almost 3% of GDP and employ over 15,000 people directly and indirectly in businesses such as creative marketing agencies, data management, telemarketing, mobile and digital marketing, mailing, printing and design.

How the IDMA can help you:

• Consumer FAQs

• Control your addressed Direct Mail with the Mail Preference Service

• Buy with Confidence when you see the IDMA logo

• Complain about an IDMA member

• Find out about your options for controlling Unaddressed Mail