
This talk will look at how direct marketing is effective during recessionary times, great case studies and a look at what’s new and coming down the line. The breakfast seminar will be on Thursday May 24th at Ogilvy and we are delighted to kick off with Chris Combermale, Executive Director of the UK DMA. A part of this series dates in June, Sept and October will be announced and this practical topic is sure to be a crowd pleaser. Tickets for the event are €25 for IDMA Members and €50 for non-members and can be purchased here. IDMA Members please login to the Members Offers page for discount code!
This year's conference will take place in September 2012 with a focus on Customer Loyalty and Retention – an ever popular topic and essential in these times. The presentations and expert panel discussion will be followed by a Global Marketing Alliance Networking event. Until now seen in LA, NYC, London, Singapore and now, in Dublin for the first time! GMA is run by Matt Edgar from Direct Marketing International Magazine who has readers worldwide; the latest online version is available here www.dmionline.net. More details and ticket info willl be posted soon!
