
Listen to Kathy and Karen on The Persuaders Podcast from March 2012.
The Persuaders put questions to Will McInnis and Stephen Stynes in January 2010 prior the IDMA Social Media Breakfast Briefing.
IDMA_Digital.mp3
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Alex Gibson talked with Peppars & Rogers Marketing, Guru Martha Rogers at the IDMA/SAS breakfast seminar in February 2010 discussing “Return on Marketing Investment and the importance of Retained Customer Engagement”
IDMA_Martha_Rogers.mp3
